Passion-Based Marketing & Partnership Strategy
Place Your Company at the Intersection of Fan Passion and Engagement.
Jawn76 builds brand strategy around the passions that move people — sports, entertainment, food, and cause.
Properties & Media Brands We've Worked With
Jawn76 is a solutions-focused marketing and partnership consultancy built on a simple truth: the most powerful marketing connects brands to what audiences already care about deeply.
With over two decades of hands-on experience — from the Olympic Games to the NBA, NFL, and NASCAR — we bring senior-level expertise in sponsorship activation, fan engagement, integrated marketing strategy, and brand storytelling to every engagement.
We've helped brands and properties develop innovative fan engagement experiences, manage corporate sponsorships of global and U.S. properties, and build creative campaigns across sports, entertainment, food, and cause marketing verticals.
Four verticals. Deep expertise in each. We meet audiences where their heart already is — and build brand strategy from that foundation.
From the Olympic Games to the NFL, NBA, and NASCAR, we bring 20+ years of hands-on sports partnership experience. We understand the athlete, the fan, and the business of sport — and we build strategy that works at every level.
Music, film, live events, and media. We've worked with ESPN, NBC Sports, Fox, and Sports Illustrated Swimsuit to build integrations that feel native to culture, not bolted onto it. Content that earns attention.
Great food is passion made tangible. We help restaurant brands, food & beverage companies, and culinary experiences build marketing strategies that tap into community, culture, and the shared table as a platform for brand loyalty.
Purpose-driven marketing is the most durable kind. We help brands identify causes that authentically connect with their audience, then build integrated campaigns that prove the commitment at every touchpoint — not just in press releases.
From deal architecture to full activation — senior-level expertise across every stage of the partnership marketing lifecycle.
Identifying the right properties, structuring the deal, and building the business case. We've negotiated and managed partnerships with global and U.S. properties across sports, entertainment, and media.
We specialize in building innovative fan engagement programs and live experiences — from mobile app strategies (including creation and management of six sports apps) to event activations that create lasting brand moments.
Strategy is only as good as its execution across channels. We build fully integrated plans — spanning social, digital, content, experiential, and media — that deliver on the brand promise at every touchpoint.
From evaluation and contract negotiation to activation and ROI analysis — we manage the full sponsorship lifecycle. We've handled corporate sponsorships of the Olympic Games, major sports leagues, and top media brands.
We help brands find and own their narrative within culture. Rooted in storytelling and creative ideation, our positioning work clarifies what a brand stands for and how to say it with consistency and conviction.
Athlete partnerships are among the most powerful tools in a brand's arsenal when executed correctly. We bring experience in athlete selection, contract structure, content integration, and activation to maximize the relationship.
We're not a large agency with layers between strategy and execution. Every engagement is led by a senior practitioner with 20+ years of real-world experience in the sports and entertainment marketing space.
Start a ConversationEvery strategy starts with understanding what your audience loves. Not demographics — passions. This produces marketing that earns loyalty, not just impressions.
Olympic Games. NBA. NFL. NASCAR. ESPN. NBC Sports. We've operated at the biggest stages in sports and entertainment — and brought those lessons to brands of every size.
We move fast, think creatively, and stay focused on what actually drives business results. Our value is clarity and execution — not decks that collect dust.
From deal identification and contract negotiation to activation, social strategy, content, athlete integration, and ROI measurement — we handle the full lifecycle.
We start by understanding what your audience truly loves — not just your product category, but the culture surrounding it. We conduct a deep dive into your brand, your audience, and the passion ecosystems where the most meaningful connections live.
We identify the right partners, properties, and platforms — then design an integrated marketing strategy that connects them. From contract negotiation to creative ideation to channel planning, we build plans that earn attention rather than just purchase it.
Strategy without execution is just a deck. We partner with clients through activation — managing timelines, creative, social, experiential, and media to ensure every touchpoint delivers on the brand promise and drives measurable business impact.
The best marketing
doesn't interrupt
culture — it becomes it.
Whether you're a brand looking to connect with fans, a property seeking the right partners, or an organization ready to build a passion-based marketing strategy — let's talk.
We respond to every inquiry within one business day.
jawn76llc@gmail.com ↗ Connect on LinkedInYour information is never shared or sold.